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Juicy Couture Purses For Sale
Posted: 19 Dec 2012 08:34
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A successful form of licensing - sports licensing, has developed into a multi?billion dollar systematic business and has increased its scope to sporting events like WWE, the Olympics, EURO, Cricket and Soccer World Cups. It is estimated that one fifth of the WWE's $ 300 million per annum profit is achieved by licensing. Moreover, Weekender - Gokaldas Images Ltd. markets the Enamour lingerie as well.
Character and entertainment licensing too has benefited in last few decades, making billions of dollars of profits each year.
S. Kumars is planning to introduce six new international brands into the country and it is looking towards a long-term partnership with these international textile brands.
Recently, Indus Clothing Ltd signed a licensing agreement with Disney Consumer Products
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(DCP) to produce its kids' wear brand Disney cJeans in India. This deal will permit Indus Clothing Ltd to venture into standalone retail stores for the complete product line covering the Disney brand. The company intends to invest about Rs. 21 crore to establish 20 standalone Disney jeans outlets by the end of 2007 and 50 outlets the following year. Their main focus is to put up a strong retail network for the brand and subsequently plan to develop and maintain a consistent brand image.
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Indus Clothing Ltd is also the licensee for Lee Cooper apparel to market their products in India.
Madura Garments possesses the world license for three brands namely, Louis Philippe, Allen Solly and Peter England. It has now also come into a strategic tie-up with the fast-growing brand Esprit,
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with an objective of strengthening its brand portfolio in key segments like women's segment, premium relaxed clothes segment and accessories. An Italian brand that is synonymous with MTV, UMM (Underground Music Movement) has joined Pantaloon, one of India's largest retail chain stores.
American innerwear brand Jockey entered the Indian market in 1998 through a marketing arrangement with Bangalore based Page Apparels.
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Besides the normal production and distribution rights in India, the brand also has a buyback arrangement with the parent company.
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